Click Fraud ? Threatening the Internet Economy

August 6, 2008

One of the most popular forms of Internet advertising is pay-per-click (PPC). Merchants place ads with search engines like Google or MSN and the ad appears whenever someone enters a relevant search.
If the ad is clicked the merchant pays a fee ? anywhere from 5 cents to $100. It’s a fabulous idea ? ad campaigns [...]

Google for Resellers: Leveling the Resell Playing Field

August 2, 2008

With so many people trying to make money on the web and so many products being sold with resell and master resell rights, it’s a wonder anyone can make any money at all at it!
Indeed, most people don’t.
Why?
Sometimes it’s because people get in on the tail end of the product being sold and start trying [...]

How to Save Money on the Adwords Network

July 29, 2008

Over the years I have had many accounts with Adwords, spending a small fortune with the Adwords service. So naturally I have picked up many cost saving tricks. I am aware that most people feel Adwords costs too much and delivers little results, this is completely untrue. Adwords is a service that is here to [...]

Independent Search Engine & Directory Network (ISEDN) - Breaking News!

July 25, 2008

Watch out for a shift in the pay-per-click (PPC) industry, happening right now! This shift is finally going to give smaller search engines and directories the ability to tap into the PPC market, currently monopolized by the big guns online (Google, Yahoo & MSN). They will attain this lofty goal by banding together and delivering [...]

Run a Profitable Google Adwords Pay Per Click Campaign

July 22, 2008

Google and Yahoo-Overture control over 90% of the PPC market and as such you should seriously consider using them if you want the maximum possible exposure to targeted web traffic through PPC advertising .
Sign up for the Google Adwords program is free but they require a $5 USD deposit before they will start to display [...]

Secret Reasons Why Some Businesses Can Afford to Bid Ridiculous, Amounts On Pay-Per-Click Keywords

July 18, 2008

The other day I was talking to one of my consulting clients on the phone about the return on investment from his Google Adwords campaign. And, he asked me a question that I get several times a week from clients and other online marketers.
His question was?
“Eric, how on earth can my competitors afford to bid [...]

Google Adwords Guide II - Why Use Negative Keywords

July 14, 2008

When you are running a Google AdWords campaign, it is important to include negative keywords. You should consider the use of negative keywords if some of the keywords or keyword phrases in your campaign are broad and generic. Negative keywords will prevent an ad from being shown on a publisher’s website if the negative keywords [...]

The AdSense Formula for Making Money

July 10, 2008

I often get asked what the secret is to making money with Google’s AdSense program. This often comes from people who are dreaming of setting up websites chock full of high-paying keywords for particular niche subjects and then sitting back and watching the money roll in. “What’s the magic formula?” they ask me. If they’re [...]

How Do You Make Money From Google Adwords?

July 6, 2008

Can you really make money from this?
Late 2003, I think was the first time an ebook popped up that claimed that one could make money from Google Adwords.
The main method that was revealed involved combining Google Adwords and the Clickbank affiliate program, to make money, online, everyday almost on autopilot.
Please allow me to very quickly [...]

The Sensible Way To Earn Money With Google AdSense!

July 3, 2008

Dear friends,
Google AdSense has rapidly gained a status of an independent online business model. Many average people with a little knowledge of HTML are earning a fortune with AdSense.
The AdSense comes under the category of “pay per click affiliate” programs. This means you get paid when someone click on the ad which resides on your [...]

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